Month: November 2004
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Software stories
Anyone who does product design or marketing should read this entertaining and inspiring account of the history of a Mac software product called Audion. Why? Because a) more and more…
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Explain this, then…
Wind forward about 38 minutes into this stream of tonight’s Westminster Hour (Radio 4) and you’ll find yourself listening to another programme all together – a programme that’s not on…
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We’re here, we’re Royal, get used to it
If you’d been thinking, before all this media fuss about ambition and status and education, that maybe Prince Charles might make quite a modern monarch – someone a little less…
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No. The BBC does not have a Nectar Card
Fi Glover opened Sunday’s Broadcasting House on Radio 4 by saying, enigmatically, “No. We do not have a Nectar Card”. She offered no explanation and didn’t return to the topic…
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Book Review: brand fanaticism
Understanding Mac users used to be quite easy. For a few years at the beginning (maybe 1984–1989) Macs were undeniably cool and undeniably better than anything else you could buy.…
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Big Idea TV advertising
I love the way these advertisers have moved their brands by claiming ownership of human values only tangentially linked to their products. Nothing cheesy or aggressive about either, though –…
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Peel and Day – more really good radio
You really can’t overstate the richness and usefulness of the BBC’s radio output. Not possible – honestly. A couple of brilliant examples: Peter Day does great business radio (against the…