I adapted the name from Kevin Werbach’s Werblog, which seemed like a cool thing to do at the time. I’d been blogging for a few years before that (since the twentieth century) but only fragments survive. The archive suggests I used to update it a lot more too – back before Twitter. Anyway, I’ll tweet a few anniversary posts. Here’s the first one, from 21 May 2002, which includes a link to a column I used to have in The Guardian’s Online section (then under the legendary Vic Keegan’s editorship).