Brands are our cathedrals

Can you imagine a world without brands? Does social media (social networking, social content, social shopping, social this and that…) threaten the very idea of a brand (as it does, for some, the very idea of authority in media)? We’re divided, as usual, on this matter. Some – the euphorics (the geek ‘ultras’) reckon that… Continue reading Brands are our cathedrals

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