Podcasting—welcome to the symphonic era

This is not about the 90% of podcasts that are still three people at a table talking about something. Nor is it about all those podcasts that are basically a byproduct of radio production. It’s about the new stuff—the bigger, glossier, narrative formats that are going to change audio and storytelling for good. This is part one of a two-part series. Part two is about the platform battle and you should also read my 11 essentials for the modern podcast.

Podcasting is evolving fast. There’s a strong sense that we’ve passed some kind of tipping point, that this is how we’re going to consume audio (the stuff that isn’t live radio or music anyway) from now on. The creative battle is under way—formats, genres and production norms are all in play. The platform battle—who will distribute this stuff, who will own the payment gateway and the relationship with the customer—is about to begin (more about that bit in my next post).

Storytelling formats are going to set the tone and dominate the fancy end of podcasting. The iconic 2018 podcast is going to be a true story told using the techniques of fiction. Netflix is our model here, not a radio station. And things are moving fast. Serial —the groundbreaking hyper-addictive episodic story that started all this—already sounds old-fashioned, under-powered. But these formats are expensive and there’s a premium on scarce production talent so only well-funded organisations can play. That means it’ll probably be the three-letter incumbents (BBC, NPR, ABC…) and the newer, specialist outfits with their own funding (Panoply, Gimlet, Radiotopia…). The specialists have a significant head start.

Production is rich and multi-layered. This is what I mean by ‘symphonic’. In this podcast category, where Heavyweight, Mogul, Slow Burn and maybe a dozen other big shows live, the pressure to create complex productions —and emotionally rich stories —is going to be enormous. One inspired amateur with a microphone this is not. Resources and talent will be coordinated, teams assembled, walls filled with Post-It Notes. The best of the new generation of podcasts are already made on a pretty grand scale —they’re big productions with credits to match (16 people for this episode of Mogul, 47 for scripted drama Bronzeville —including a cast of 18, a caterer, a historic consultant and two executive assistants). Some of these podcasts are big enough and confident enough to have a ‘making of…’ episode.

There’s a tone of voice, a recognisable tenor, to these bigger, more ambitious podcast stories. Keywords: warm, humane, emotional, generous, personal, authentic. Podcasters like Jonathan Goldstein. Manoush Zomorodi, Roman Mars, Helen Zaltzman (and the form’s honorary Godfather Ira Glass, natch)… have a thoughtful, subjective, ironic way with their material. And in the writing there’s a deliberate continuity with the tradition of serious, crafted, non-fiction storytelling that produced all that amazing 20th century writing—the New Journalism, the whole clever lineage of long-form magazine writing too. Joan Didion in New York Times Magazine, Hitchens in Vanity Fair

There’s a ‘big city’, Public Radio, New Yorker feel to this stuff. Nothing rushed or half-baked about symphonic podcasting. This is luxury storytelling for nice people who probably still buy the Sunday papers. Audio that flatters the listener’s intellect and is as likely to make you cry as to smile. Incidentally, of course, all of the symphonic pioneers are American. This is not because they’re any cleverer than the rest of us, but principally because an economic model—venture capital—exists there that can mobilise large amounts of money for speculative productions that may never break even. Everywhere else producers are stretching existing production budgets or bootstrapping like mad. Radio producers, who think they already know all about audio storytelling, are going to have to learn some humility, too. Their skills will be vital but their cottage industry economics won’t.

TBH these formats can sometimes be a bit sickly. If Jonathan Goldstein makes me cry in the first reel again I’m going to unsubcribe; the enveloping sound world of Jad Abumrad’s gripping Supreme Court documentary series More Perfect is so detailed and so rich as to be a little too much. Everything in high-end podcast land is amped-up, slightly overdone. Look over the shoulder of a producer in this part of the market and you’ll see a workstation with dozens of active tracks. There’ll be subtle and engaging sound design, a commissioned score and incidental music and post-production effects. You can almost hear the producer’s titanic effort to fully engage the audience’s feelings. The signature emotional tone of the symphonic era is slightly over-wrought. Or maybe I’m just being too British about this. Anyway, dial it down, gang. No need to lay it on so thick. We can feel it.

Of course, I don’t want to over-do the analysis. Is podcasting evolving into a new and influential journalistic form, with its own shape, its own creative logic and its own economics? Definitely. Will it become grand and influential, will the symphonic era produce a generation of famous voices, writers and producers? Will it shape the culture? Possibly.

So that’s the creative battle. My next is about the platform battle that’s about to begin—who will distribute the new generation of podcasts, who will own the customer relationship and who will make all the money. And further down on this blog, you’ll also find 11 essentials for the modern podcast. Meanwhile, like I said, I think that we listeners are going to spend a lot more time sobbing into our lattes in the symphonic era, so here are:

Five episodes from symphonic era podcasts that will make you cry.

Heavyweight —Isabel (Gimlet). I love Jonathan Goldstein’s Heavyweight. I think it’s the signature symphonic podcast. Even though I’m frankly ashamed of the way he always makes me cry (and usually when I’m on my bike, making it all very inconvenient, not to say dangerous). This one’s no exception. Goldstein provides evidence that he can achieve an emotionally complete storytelling experience even when his main character refuses to provide the resolution we all want.

The Allusionist —Joins (Radiotopia/PRX). One of my absolute favourite podcasts, Helen Zaltzman’s The Allusionist is all about language, defined very broadly. She’s evolving the show in a really interesting, dare I say, symphonic direction. This episode is an essentially un-presented sequence of very moving voices from the trans and non-binary community and it will also make you cry).

Ear Hustle —Left Behind (Radiotopia/PRX). This podcast, which came to the world via Radiotopia’s talent search Podquest (more about that here) is a stunning piece of work —my podcast of the year, by a mile. And one of those rare productions —in any medium —that I think stands a chance of producing actual social change. It’s made inside California’s San Quentin Prison. This episode, like I said, will make you cry.

Mogul —August 30, 2012 (Gimlet). Gimlet’s lovingly-made six-part doc about hip hop impresario Chris Lighty. This one (which is the climactic episode, so SPOILERS) will also make you cry. Sorry.

Note to Self —You Deserve to Die (WNYC). Manoush Zomorodi’s show is not the kind of podcast that would normally make you cry. It’s a podcast about the way we live in the networked era and episodes are usually on a spectrum that goes from self help to consumer advice to WTF-is-Silicon-Valley-doing-to-my-brain? This one is going to make you cry, though. Seriously. (and it’s the only one on this list that comes from an actual radio station— WNYC).

This post appeared first at Medium.com. Part two of this series is about the platform battle. Also read my 11 essentials for the modern podcast.

11 essentials for the modern podcast

This is one of a short series of posts about the evolution of podcasting. The first one’s about the new wave of ambitious, highly-produced storytelling formats – I’m calling it ‘the symphonic era‘ and the second is about the epic platform battle that has just begun. So I thought I’d collect some of the basic elements of the ‘symphonic’ podcast here. Consider this an incomplete list of things you need to do.

  1. Do bold, generous promotion. Give whole episodes to friendly podcasts and encourage them to tear them down and re-edit them for their own purposes – This American Life uses a cut-down ep from Gimlet’s ‘Heavyweight’. Radiolab carves up a whole ep from NPR’s ‘Rough Translation’. Edits can be really radical, an episode can be totally remade and feel very different but this is great promotion and very flattering to the source.
  2. Tease cleverly. Publish a ‘season preview’ or an ‘episode 0’ ahead of the main series. Heavyweight just did this and it really builds excitement. This would also work for returning on-air podcasts from broadcasters – i.e. episode 0 would be online-only, so could have a different tone and maybe a looser format and throw forward to ep 1.
  3. Publish a ‘making of’ episode (and a blooper reel and a cast interview and a story follow-up etc. etc.). Major productions like Gimlet’s ‘Mogul‘ and ‘Bronzeville‘ have done this – wringing the maximum possible value from their expensively-created content.
  4. Commission music. Whatever your podcast is, whatever the theme, no matter how unnecessary music may seem to your theme or format. It will amp up your podcast, make it feel more grown-up, more symphonic. I love the clever, lightweight music they use on The Daily, for instance.
  5. Mine the archive – and other people’s archives. You’ll need permission but, if it’s there, this is essentially free content. 99% Invisible resurfaces old Public Radio episodes that happen to fit a current theme. Radiolab routinely fills gaps with older eps, minimally reworked or updated.
  6. Invent formats – and give them funky names. Like Mogul’s ‘Cameos‘ – mini-episodes between the main ones that don’t carry the story.
  7. Oh, and do mini episodes between the big ones. Minimal effort, possibly built from unused tape from the main eps. Be cheeky about this, don’t feel you always need to create original content, don’t be uptight about your publishing schedule. People will be excited when they see an unexpected ep land.
  8. Put on live events – it turns out this will work with literally any podcast. Seriously. It will add energy, provide material, excite contributors and suggest new approaches. Does Sawbones, the ‘marital tour of misguided medicine’ need live shows in venues all over the USA? Not really. Does it work? Yes it does. In the US now, wherever you live, your local theatre or live venue will definitely have at least one live podcast show in the schedule. It’s the rules.
  9. Find a way to include the voices of listeners – even if you just get them to read the credits. The NPR Politics podcast gets people to read out the disclaimer about the podcast probably being out of date by the time you hear it (they call them ‘timestamps‘).
  10. Do ’emergency episodes’ – and not just for news podcasts. Any time there’s a real world event to respond to, get into a studio and lay down 20 minutes of chat. It connects you with the news, makes you seem up-to-date. Here’s one from the excellent FiveThirtyEight Politics podcast.
  11. Provide credits – name everyone! It gives your podcast weight, makes you look like a player. And give people titles. Anyone who ever listened to a recording is a producer, anyone who ever advised you is an exec.

Ian McMillan’s eight favourite podcasts

Radio 3’s Ian McMillan was on a special edition of the Radio Today podcast all about the station the other day. Turns out he’s a connoisseur of the podcast form. He gave Trevor Dann a list of his favourites:

  1. the various Monocle podcasts, especially Tyler Brûlé’s books and magazines podcast The Stack, The Urbanist and The Menu.
  2. The University of Rochester’s 3% – books in Translation.
  3. The Bad at Sports contemporary art podcast.
  4. The All Things Radio podcast, an American radio industry bulletin.
  5. The Radio Today podcast, natch.
  6. The Radio Stuff podcast.
  7. The Guardian’s venerable industry podcast MediaTalk.
  8. The Freelance Web podcast, which is for people who make their living as… well… freelancers on the web.

BTW, listen to the end of the Radio Today podcast and you’ll hear Radio 3’s head of speech Matthew Dodd and Falling Tree‘s Alan Hall talking about doing speech on a classical station and Between the Ears‘ twentieth anniversary.

What should really modern music radio sound like?

You hope it’ll be seamlessly social: a nice, natural flow from online to on-air and back again, with social features that are as confidently crafted as the on-air stuff. Not endless shout-outs and retweets, no ‘in the next hour’ or ‘how was your weekend?’ updates. No blather, no cheesy vanity activity from presenters.

You probably want a visual element – something to watch on your phone that’s not a ‘studio cam’. Something that expands on the in-your-ears element without attempting to be TV.

You’ll want smart integration of on-demand, downloads, streaming music. Producer and presenter working to extend the life of the programme outside the slot, carrying it over onto other platforms and into other contexts, growing the show’s footprint.

But really, more than all that, you’ll want it to cut through – to feel current, confident, connected. All the tricky-to-define stuff, the real magic of a great music show that’s about authority, empathy, exactly the right blend of warmth and energy.

As ever, the laboratory for all this stuff is Radio 1, where the Saturday night schedule (which is a simulcast with 1Xtra) has just been refreshed. Younger voices, brought from other parts of the schedule, with all the stress and tension and the weight of expectations in their first night voices.

You could almost hear the senior management lurking in the studio, trying not to overstate the urgency of the update, being cool about it, reassuring everybody. But it’s a pretty big deal. Saturday night is where the competition is at its most intense, where innovation has to work hardest to sustain radio’s relevance. The stakes are high.

I’ll be listening.

Tension and release. My Bloody Valentine and building radio excitement without exclusives

Music radio’s all tension and release. Building anticipation – highs and lows strung together to keep things moving and bring listeners along with you. Mary Anne Hobbs’ breakfast show on 6 Music this morning was built around a classic music radio high – the long-awaited record release.

My Bloody Valentine have a new record out (seasoned hacks are getting emotional) but things have changed. The band released their new record online, direct to fans, with no build-up and no radio station exclusives. So Hobbs, in the studio for the station’s first live programme since the release, had no advantage over listeners, no head start at all. But it’s OK. It turns out you can still do exciting radio around a new record, even without an exclusive.

Hobbs and her producer downloaded the track with the hordes of MBV nuts doing the same thing (enough to crash the MBV web site, natch) – and played it out with all the excitement of fans. The buzz came from the shared excitement of that moment. The reactions of fans who’d already heard the track became part of the build-up. It was a shared moment. A post-social radio moment. Lovely.

Noisy beds

John Humphrys in Liberia

I love a bed. I should leave it to a radio production expert to explain what I mean by a bed, but since I don’t have one to hand, a ‘bed’ is the radio term for sound (usually music) played under the presenter’s voice during a link. In music radio it stops things going dead, keeps the pace up and provides a bridge between tracks. Sometimes it’s specially-recorded – and then it’s usually the kind of super-bland library music that’s designed to be unobtrusive, secondary to the presenter’s message.

But that’s old hat. Current practice (at least in pop radio) is to use a real track (an intro or outro) and to play it pretty loud. I think Zane Lowe‘s beds are the loudest in the business (go on, contradict me). He plays his bed so loud he has to shout to be heard over it. And that’s the point.

He sets up a competition with the music. It’s as if he’s challenging the music to a fight. It’s exciting. An adrenaline rush. Check your pulse after a really noisy Zane Lowe link – your heart will be racing.

You need to be confident to do this, though – a rookie DJ couldn’t set up that fight for fear they’d actually lose. So as Zane gains experience and stature I think his beds are actually getting louder. Pretty soon you won’t be able to hear him at all:

6 Music‘s new boy, Gilles Peterson, likes a fairly loud bed and in his new show I’m pretty sure they’re louder than they were when he was on Radio 1 (although I’ve only got one week’s output to go on, so don’t quote me). Is he trying to tell us something? Is he starting as he means to go on? Kicking things up a gear to make an impression in his new job?

I’m going to be listening. If his beds get quieter from now on it might be because he misjudged and overshot to begin with. If they get louder or stay the same it’ll be because the show is a hit and he can take more chances, push things a bit – especially in his more forgiving new home on the digital station:

This week’s best bed wasn’t really a bed at all. It was the lush and frankly rather disorienting background noise during John Humphrys’ links from Liberia on Wednesday’s Today Programme on Radio 4. It’s a marvellous idea: Humphrys is going to present the programme from Liberia several times over the next year.

The programme is exploring the idea that Africa is on the verge of a boom, that things are about to change for the better – and quickly. And they’ve chosen Liberia because, although the country’s struggling in all sorts of ways, it’s not a hot-spot. There’s no war, no famine. It’s ‘Middle Africa’.

So, unless someone in Liberia builds a sound-proofed studio soon, we’re going to get used to the lovely bed of crickets, birdsong and passing traffic that brightened Wednesday’s programme substantially.

And in radio terms, it’s a hard-working bed. It’s providing information about the context (“hey, we’re in Africa”) and a useful contrast with the programme’s acoustically-sterile home-base back in London. And it provides authenticity – the kind of auditory cues that prove the programme’s on location and make the output more vivid. I’m really looking forward to the evolution of Today’s Liberia bed. Will it be eliminated? Or will it evolve to represent the programme’s location in interesting ways? Will the sound vary? Will it remain the same across the whole year?

Total radio – six reasons BBC Radio 3’s ‘Spirit of Schubert’ was awesome

Franz Schubert

The ‘Spirit of Schubert’ finished a week ago. It was Radio 3’s biggest ‘takeover’ yet – over 200 hours of output devoted exclusively to the work of Franz Schubert. Every one of his ‘performable works’ was played, many in brand new versions, some for the first time ever. It was a remarkable thing – and for a Radio 3 new boy, a very inspiring and energising lesson in Radio 3’s values.

And that brings me to the required disclaimer. I work at Radio 3. But planning for the Schubert began before I joined and my concern is principally with the interactive stuff, so I can’t claim any credit for the idea or for its on-air execution. So I’m not neutral but I think I’ve got enough distance from the thing to offer some observations. So, here are my six reasons why the ‘Spirit of Schubert’ was awesome radio:

  1. It was a pure radio phenomenon. That’s worth remembering. A radio station did this. The radio industry seems to have more-or-less ignored it but it was a huge, joyful, all-consuming radio stunt. Not the first but quite possibly the biggest ever. And I’m pretty sure you couldn’t do this on TV – you’d have to steamroller too many appointments and it would be far too expensive. Radio rocks!
  2. It was a public service wonder. The kind of resolutely public service activity, in fact, that justifies the UK’s hybrid radio ecology and should have made executives at Classic FM as happy as those at the BBC. It was immensely brave – testing the limits of both station and audience (over 1200 performances, nearly 700 of them songs!) but I firmly expect the net benefit to be positive, both for Radio 3 and for radio in general – it raises the profile of radio and reminds everyone that singular, courageous content can still come from the senior service. Incidentally, I think it’s instructive to compare ‘the Spirit of Schubert’ with Classic FM’s ‘Hall of Fame‘ – two editorially-ambitious classical music offerings that bridge online and on-air and, between them, neatly define the quite exhilarating range on offer from UK radio right now.
  3. It was editorially sophisticated. It was excellent radio. BBC values were on display everywhere. The composer’s story was told in many different ways, using the tools of the scholar and curator, of the music broadcaster and of the radio storyteller. In content terms it was a triumph, presenting the life and work of an individual in ways that will, for some listeners – me, for instance – have been life-changing.
  4. It was packed with innovation. The season saw a step change for Radio 3: in integration of social media, in multiplatform production, in new storytelling techniques and programme formats, in on-air promotion of online content, and in production areas like computerised playout and programme metadata. And that’s just the areas I know about. It was a hothouse for new stuff, much of which will stick.
  5. It made exceptional use of the station’s assets. Dozens of hours of live performance, big OBs from unusual locations, deep music scholarship and a team (on both sides of the glass) comfortable with a big story.
  6. It was real storytelling. An immensely satisfying, impossibly engaging story. Reading the overwhelmingly positive reactions online, many talk about ‘falling in love’ with Schubert and about the emotional difficulty of the final stages of his story and – especially – about missing him now that it’s over. It was the kind of bridge to a distant historic period that you can’t get from a one-hour doc or an evening of output. The word is overused in broadcasting but if ‘the Spirit of Schubert’ wasn’t a ‘journey’ then nothing is.

Highlights. There were many. I loved the nightly Play Schubert for Me – a presented show that blended listeners’ voices, records and live performance beautifully. Really sophisticated night-time radio. Mara Carlyle doing Du Bist die Ruh with Max de Wardener in 80A. The In Tune Salon – a frankly unlikely mix of musicology, history and performance set to a drivetime rhythm that really worked and was only occasionally overburdened with music (there was a lot to get in!). The Schubert Lab – quite a feat: upbeat, fun, live radio packed with real musical scholarship – and packaged in shortform nuggets that will thrive in the long tail.

And, if you don’t mind me highlighting some content from my area: @FranzIsUnwell – the clever and moving use of Twitter to tell Schubert’s story (a Caper production for BBC Radio 3) and the highly-immersive library of ‘Schubert Lab’ videos, an entertaining learning tool that will continue to inspire indefinitely (and should be added to the music curriculum at schools everywhere!).

And the station was on fire throughout. There wasn’t a single slack or lazy minute in the 200 hours of output. Sitting in studio 80B‘s booth – as I was lucky enough to be able to do quite a lot during the eight-and-a-half days – what I saw was a radio station bursting with confidence and passion for its work. It was glorious.

  • There’s a handy round-up of all the online content from the ‘Spirit of Schubert’ on the Radio 3 blog. Richard Leeming, who produced the interactive element of the season for Radio 3, wrote an interesting account from behind the scenes.

Steampunk radio on the Victorian Internet


A remarkable story about Victorian media innovation

Radio is changing. The first digital radio platform – DAB – is in danger of being eclipsed before most of us have even bought one. The second wave is evolving fast, but widespread Internet radio is years away so radio stations are investing in web sites and apps. Meanwhile, audiences for radio everywhere are steady but looking fragile and everyone’s waiting for a persuasive mixture of content and convenience to justify the switch to digital. And billions of cheap-to-own FM radios are a huge impediment to switching.

130 years ago, nearly thirty years before the first public radio broadcast, at an international electrical exhibition in Paris, entrepreneur Clément Ader prototyped a package of content delivered on a new platform, the telephone. He called his prototype a ‘telephonic opera’ service because opera performances were the main content (just as they had been in Zurich in 1878, when a performance of Don Pasquale was relayed via telephone only months after its invention). The prototype became a commercial product later in the decade under the name Théâtrophone.

Subscribers to the service, including, I kid you not, Marcel Proust (in his cork-lined room at 102 Boulevard Hausmann), dialled in from their home telephones (a technology that was only a decade old itself) and asked to be put through to one of the participating theatres. They then listened to the evening’s performance live. In stereo. At the time of the original demonstration, Scientific American said:

The singers placed themselves in the mind of the listener, some to the right and others to the left. It’s easy to follow their movements and to indicate exactly, each time that they change their position, the imaginary distance at which they appear to be.

Two separate telephone lines delivered signals from two stage microphones: one right, one left (this Wikipedia entry suggests eighty microphones and, since they weren’t electronic microphones, just crude acoustic ones, that doesn’t sound unreasonable).

A subscriber to an equivalent service in London, Electrophone, described the process:

You lifted your ordinary telephone receiver and said ‘Electrophone please’ and in a moment you were asked which theatre you wanted and in another moment you were in your armchairs around the table listening to musical comedy at the Adelphi…

Theatres, music halls – and, later, places of worship, all over London were wired up to the Electrophone exchange at 34 – 35 Gerard Street in Soho and Electrophone attendants (we’d call them Studio Managers or OB engineers) were stationed in each to position mics and connect subscribers.

Electrophone listeners in 1901

If you’d lived in Budapest in the 1890s (and been a wealthy gadget freak) you’d have subscribed to a service called Telefon Hírmondó which, you’ve got to admit, was startlingly like a modern radio network, with content organised into ‘channels’, a daily schedule (including stock quotes, local press, finance, theatrical and sporting news) in addition to the usual operatic performances (what is it with the opera?). There were children’s concerts, acts of worship, folk music, recitals. Advertisements, inevitably, were inserted between juicy news items. The company employed 100 people, with job titles like ‘editor’ and ‘programme controller’ and, at its peak had 6,000 subscribers.

The Théâtrophone receiver
The Théâtrophone receiver

But what’s remarkable for me about these services (there were dozens worldwide) is how closely they resemble the ones we’re building now on The Internet. Clicking ‘play live’ for Radio 3’s nightly live concert is essentially the same as asking the Electrophone ‘attendant in charge’ to put you through to the Wigmore Hall – a personal, two-way circuit connecting you to a live event a long way from home. Nineteenth Century opera nuts were using two-way telepresence to enjoy remote performances that were significantly more immersive than what was to come from terrestrial radio decades later. The spatial separation and specially-designed in-home kit (the ‘Electrophone table’ and Théâtrophone’s special receiver) that came with these services must have made these experiences extraordinarily vivid. Vivid enough for Proust to listen to a performance of Pelléas and Mélisande all the way through in 1911.

They even had pretty sophisticated tiered business models – an extra £5 per season for Covent Garden, for instance (no freemium as far as I can tell, though). These pioneers built a highly immersive Victorian cyberspace on the first of the really big wired networks – and, let’s face it, mostly because they misunderstood what people would actually wind up using their telephones for. The implications for the services we’re designing and promoting now set the mind reeling.

  • Google ‘Théâtrophone‘, ‘Electrophone‘ or ‘Telefon Hírmondó‘: you’ll find plenty of web sites about these pre-radio experiments. Here’s a good technical overview of Electrophone, for instance. I owe the inspiration for this post to a terrific Sunday Feature from Radio 3 last year called The Pleasure Telephone, presented by Edward Seckerson. The programme is sadly unavailable. Hunt down a recording if you can find one.
  • The picture at the top shows a coin-operated Théâtrophone receiver of the kind that would have been installed in cafes and special listening rooms. All the pics are from the Wikimedia Commons.

Radio 4’s Pick of the Week – all at once

All the clips from Radio 4's Pick of the Week stacked up in Garageband

A week ago I speculated here about what listeners might do with BBC radio content if allowed to play with it. I came up with something quite linear – a kind of listener-curated Pick of the Week. Here’s something a bit more playful (or dumb, depending). It’s the fifteen clips from Sunday’s Pick of the Week, selected by Graham Seed, all at once.

Click play to hear the cacophony. I think it adds up to quite a pleasing, BBC radio-shaped lump of sound – and another way of expressing the variety and unpredictability that is BBC radio. Wouldn’t it be fun if we could provide tools for listeners to play in this way? Respectful apologies to all the programme-makers involved (and to Graham Seed too, of course).

It’s not entirely unproduced – I stacked the fifteen clips as tracks in Garageband, trimmed them all to 30 seconds each and then staggered them to come in at four-second intervals. This means that the maximum you’ll hear at once is eight. There are no fades, apart from the final clip, which seemed to need one.

You’ll hear: Supermarket Symphony (Radio 4), Composer of the Week, Gian Carlo Menotti (Radio 3), Barbara Windsor’s Funny Girls, Hylda Baker (Radio 2), George Bernard Shaw, Widowers’ Houses (Radio 3), Bird Fancyers Delight (Radio 4), Afternoon Play, Gilda and her Daughters in Looking for Goldie (Radio 4), Twenty Minutes, Romance (Radio 3), Down and Out in the the City of Angels (Radio 4), The Robeson Files (Radio 2), Johnnie Walker meets Neil Diamond: New York City Born and Raised (Radio 2), Tim Key’s Suspended Sentence (Radio 4), A Hundred Years of Mervyn Peake (Radio 4), Afternoon Play, Whenever I Get Blown Up I Think of You (Radio 4), Desert Island Discs, John Graham (Radio 4) and I’m Sorry I Haven’t a Clue (Radio 4).

Allowing listeners to curate BBC radio

A Radio Times radio listing written on Steve Bowbrick's hand in felt pen

It was a quite brilliant weekend for BBC radio – so much good stuff that really stood out. Loads of radio that wasn’t just gripping, interesting, entertaining but was also sonically fascinating – a uniquely radio experience. Sounds that I really wanted to share. Another testament to what’s unique and different about radio (and BBC radio in particular, obviously).

There was the awesome boom and roar of 5 live’s Haye-Klitschko coverage, Craig Charles’ inspired heavyweight Motown vs Stax evening over on 6 Music, Paddy O’Connell’s brilliant riff on the Johann Hari story on Broadcasting House, the oddly intimate sound of sheep shearing on Radio 4’s On Your Farm, Saturday Live’s hilariously unpredictable live broadcast from centre court on the morning of ladies’ final day, a gorgeous Beverley Surprise Minor on Bells on Sunday, Stewart Lee on why comedians are better than everybody else, Jarvis Cocker introducing a concert of electronic music from Radio 3, Von D. May’s favourite synth sound with Mistajam on Radio 1, mindblowing Hindu devotional music at the crack of dawn on Asian Network, and a song about Elvis’s sock by the Valentines on Radio 2.

And it got me thinking about how you get people to share great radio, to tell their friends about it, to spread the loveliness. At the BBC, we’ve got ‘sharetools’ (the palette of social network links you’ll find on most BBC content pages these days) and embed buttons and these days there’s quite a lot of content that you can download and keep forever but rights and agreements and regulation make it difficult for us to allow listeners to share the actual sounds. But could we allow listeners to go beyond ‘liking’ our stuff and encourage them to lift clips, assemble montages of good stuff and share them with friends? I mocked up a sort of sample montage from the amazing output I heard at the weekend – no clip is longer than about twenty seconds and the whole thing is less than four minutes. I’ve added in a little linking element between clips – the kind of transition you might offer listeners to pick from a menu if you built a tool to do this.

Would you share BBC audio in this way? Would you go to the trouble of curating a montage like this if BBC radio provided a tool to do it? And what form would a tool take? A button on programme pages? An addition to the transport controls in Radioplayer? A mobile app?

Download the MP3.