Software stories

Anyone who does product design or marketing should read this entertaining and inspiring account of the history of a Mac software product called Audion. Why? Because a) more and more products will be made and marketed like software (and because more and more products will actually be software), b) because the Panic team’s passion and… Continue reading Software stories

Explain this, then…

Wind forward about 38 minutes into this stream of tonight’s Westminster Hour (Radio 4) and you’ll find yourself listening to another programme all together – a programme that’s not on Radio 4 and, in fact, not even on the BBC. You’ll be listening to Jazz FM. How does that work, then? (Of course, they’ll have… Continue reading Explain this, then…

Categorized as radio

Trying to keep up…

I’ll tell you something, either I’m getting old or podcasting (a concept so new that Google is still trying to correct me when I search for it) is going mainstream waaaaay too fast. Last week I spent a boozy evening (boozy enough to fall asleep on the train home again – Hello Harpenden!) in a… Continue reading Trying to keep up…

We’re here, we’re Royal, get used to it

If you’d been thinking, before all this media fuss about ambition and status and education, that maybe Prince Charles might make quite a modern monarch – someone a little less trapped by his origins and his status – then I guess you’ve probably had another think by now. Prince Charles is cut from the same… Continue reading We’re here, we’re Royal, get used to it

Categorized as Uncategorized Tagged

Gun crazy

Yesterday I was on the telly. I was invited (why? No idea) onto BBC2’s The Daily Politics to talk about the non-scandal of guns on eBay. It’s a non-scandal not because gun crime isn’t on the rise or because you can’t get practically anything lethal somewhere on the net but because poor old eBay (for… Continue reading Gun crazy

Categorized as Uncategorized Tagged

Big Idea TV advertising

I love the way these advertisers have moved their brands by claiming ownership of human values only tangentially linked to their products. Nothing cheesy or aggressive about either, though – just clever, provocative marketing. I wonder if either one of them can show a boost to sales as a result. I hope so. Unilever’s Persil… Continue reading Big Idea TV advertising

Categorized as marketing