Podcasting—the platform battle

aIf podcasting is going to become a real business it’s going to have to leave the commercial dark ages behind, evolve some more sophisticated audio platforms and —let’s face it— pick a winner. This is the second of two posts about the evolution of podcasting. Part one is about the explosion of new formats. How… Continue reading Podcasting—the platform battle

11 essentials for the modern podcast

This is one of a short series of posts about the evolution of podcasting. The first one’s about the new wave of ambitious, highly-produced storytelling formats – I’m calling it ‘the symphonic era‘ and the second is about the epic platform battle that has just begun. So I thought I’d collect some of the basic… Continue reading 11 essentials for the modern podcast