I’m really thrilled to be able to say that I’ve been enjoying Azeem and Shen’s new venture a lot (resisting the temptation to illustrate this entry with a wedding photo). Mink Media has entered into the Thin Media business with a rush and their first two titles are excellent and part of what looks like a really well-rounded commercial package. The Honourable Fiend (Westminster politics) is my favourite but I reckon Wanda Lust (travel) will grow on me too, once it finds its tone of voice (which is harder with PR-heavy travel material to work with, I reckon).
I’m enjoying Hon Fiend enough to urge the guys to switch comments on – I keep reaching for my quill pen – although I think I’ll understand if they don’t. Even this humble blog is now ploughing through 300-400 comment-spams per day and sorting out the real comments from the crap is getting more tiresome by the day. I think everyone acknowledges that blog media is still at best an each-way bet for the big time but ventures like this one are going to really help to nudge the form into the business mainstream. Good luck guys!
Ah, but if you’re a media business, even a THIN media business, surely right of reply is a must?
Sorting through blog comments, with tools like MT-blacklist etc is a cost of doing business, and probably takes less time than the poor sods who have to read the green ink letters that get sent to newspapers (and other news outlets)
Well, I think the MinkMedia sites so far are dire. I mean, talk about thin media. The content is thin and the writing is thinner. I think to be constantly interesting blogs have to be either comprehensive, i.e. obsessive about their subject, or brilliantly written with a strong subject. I don’t think either MinkMedia site has that.
Can you explain this to the unitiated:
“I’m really thrilled to be able to say that I’ve been enjoying Azeem and Shen’s new venture a lot (resisting the temptation to illustrate this entry with a wedding photo)”.
You imply that this is some kind of real life Richard and Judy team?